Indonesia
Leadership Team

Rajesh Sethuraman is Business Head - ASEAN, Godrej Consumer Products Limited.

Rajesh has 26 years of work experience, the majority of which he has spent at Unilever, leading teams across categories and divisions in South Asia and Sub-Saharan Africa to deliver significant value for the business. He has also worked at Crompton Greaves and Heinz India.

In his last role, Rajesh led the execution of Unilever’s largest digital transformation programme across Asia, Africa and the Middle East; enhancing customer experience, while delivering a simplified, agile, and cost-efficient organisation. The programme future-proofed the company’s core operations through the end-to-end reimagination of processes, technology, and organisation design. It aimed to deliver significant improvement to the bottom-line growth ambition, and enable a focus on growth.

Rajesh has previously led the company’s largest division in Africa – Home Care, and driven a significant portfolio turnaround. The business, which had witnessed a multi-year decline of turnover and profitability, saw a turnaround under his leadership, and delivered sustained top-line growth and margin expansion across several African markets.

Prior to this, Rajesh led the South Asia Laundry brand development agenda, with his team successfully delivering Hindustan Unilever’s biggest innovation of the decade, Surf Excel Easy wash.

Rajesh has an MBA from XLRI Jamshedpur and a Bachelor of Engineering from Coimbatore Institute of Technology. His wife, Shanti, is a keen painter, and they love to travel, especially across the African Savannah. One of their most vivid memories is of admiring the Milky Way galaxy, the rings of Saturn and the moons of Jupiter, under the pitch-black night sky of Sutherland, Africa’s coldest town. Currently, they have their hands full raising two little boys, Rayaan and Yohan, besides being pet parents to their cats, Mia and Loki.

Basuki is Director - Sales, Godrej Indonesia.

Basuki joined Godrej Indonesia in 2017 with nearly 30 years of sales experience. He started his career in the healthcare industry, and then took on various leaderships roles in multiple multi-national FMCG companies.

He has been instrumental in leading a critical go-to-market transformation and making the sales function at Godrej Indonesia more future-ready. This has included crafting a more agile, integrated approach and leveraging technology and analytics for strategic decision-making

Basuki has a Master's in General Management from Institut Pengembangan Manajemen Indonesia (IPMI). He enjoys spending time with his family amidst nature, and experimenting with Indian food.

Cicin Ruruh Winedar is Director - HR, Godrej Indonesia.

Cicin joined Godrej Indonesia in 2016, with nearly two decades of experience across talent management, performance management, organizational development and succession planning.

Her focus is on fostering an inspiring place to work at Godrej Indonesia, with an agile and high-performance culture that attracts and engages some of the best talent. Under her leadership, the business was awarded the ‘Best Employer Brand Award' at Indonesia's 14th Employer Branding Awards in 2019.

Cicin has played a key role in transforming people processes - rewiring the HR structure to be more focused on business partnership, and setting up a centre of expertise and shared HR services. She has also helped reshape the company culture, including establishing ways of working and enabling behaviour shifts.

She has a Postgraduate Master's degree in Psychology from Universitas Gadjah Mada (UGM), Yogyakarta, Indonesia, and is also a certified psychologist. Cicin enjoys spending time alone, watching movies, reading, and being out in the nature with her loved ones.

Kusumawati is Chief Financial Officer - Godrej Indonesia.

After five years of working as an external auditor and consultant with Arthur Andersen (now Ernst & Young), Kusumawati joined the PT Megasari Makmur Group as Financial Controller for its Food business in 1998. Within 18 months, the Group's non-food business was added to her portfolio.

In 2010, Kusumawati was involved in a 6-month project on the divestment of the Megasari Group from its shareholders before it was to be acquired by Godrej Consumer Products. She then led the transformation of the Finance team to ensure its alignment with Godrej's global policies and standard operating procedures.

In 2012, Kusumawati led the implementation of the SAP roll-out, building the corporate information backbone for the company. This project integrated all functions and streamlined operations to facilitate business growth.

In 2017, she took on the role of Chief Financial Officer for Godrej Indonesia. Today, her team comprises around 300 people across functions like Finance, Information Technology, Legal and Internal Audit. Under her leadership, the role of Finance has transformed and team is also currently responsible for driving strategic business partnering.

Kusumawati holds a Bachelor's degree in Accounting from Universitas Padjadjaran, Bandung, Indonesia.

Sandeep Devabakthini is Head - R&D, Godrej Indonesia.

Sandeep joined our team in 2015, with experience working in the Oral Care Analytical team at Colgate Palmolive and as an Analytical Scientist at Wipro.

Since joining us, he has been instrumental in driving innovations across a wide range of products within our Household Insecticides brands such as Goodknight and HIT. His contributions to the development of products like Goodknight Power Active+, Goodknight Gold Flash, and Goodknight Power Shots have been significant.

Sandeep holds a Master’s degree in Pharmacy from Andhra University. He is married to Anuradha, and they have two children – Ishvara Sai and Venkata Shrinika.

In his free time, Sandeep enjoys travelling to new places, nurturing his garden, experimenting with new recipes in the kitchen, and watching cartoons with his kids.

Prateek Choudhary is Head - Business Transformation and Digital, Godrej Indonesia.

He joined our team in 2018 with nearly 12 years of experience in consumer goods and consulting, and has worked with many multinational organisations such as IBM, Changi Airport and Unilever in the past.

With expertise in data systems, he has been instrumental in transforming customer engagement and route-to-market capabilities at Godrej. His focus on unlocking the power of data and data intelligence has proven to be an asset.

Prateek holds a Bachelor’s degree in Computer Science from IIT Bombay.

Atul Tiwari is Head - Product Supply, Godrej Indonesia.

Atul joined our team as a Management Trainee, and in his role worked across geographies, including India, South Africa and Nigeria. He was briefly associated with Procter & Gamble as a start-up leader for a baby care project, where he was responsible for localising production of the Pampers brand in India.

He holds an MBA from IIT SOM in Operations and Finance and a Bachelor’s degree in Electrical Engineering from VNIT, Nagpur. Atul s married to Kamini and has two daughters, Aadya and Anahita.

In his free time, he loves to read biographies and non-fiction books. He is an avid follower of cricket, and also loves playing a range of other sports including badminton, swimming and tennis.

Abhinav Dwivedi is Director - Marketing, Godrej Indonesia.

Abhinav joined our team in 2023 with over 15 years of experience in the Consumer Goods and Retail industry. He has held leadership positions across various business functions, including strategy, brand building, business analytics and account management across India’s leading retailers. Abhinav has also lived and worked across different markets such as Vietnam, South Africa, Philippines, Chile, Colombia, Netherlands and Russia, where he has spent time understanding how consumers across the world live, shop and consume.

He started his career at Aditya Birla Retail in the Food and Groceries category, leading the company’s Private Label (PL) strategy and P&L right from creation to deployment, as well as sourcing. Furthermore, he managed approximately 10 PL brands across the HPC and food categories and learned how to compete against national brands without media and activations by simply focusing on product, pricing and consumer pain points.

Prior to joining Godrej, Abhinav worked with Reliance Retail⎯India’s biggest retailer⎯to drive growth in the Food and Groceries category through a digital distribution model. He has also led strategy workstreams which culminated into the acquisition of one of the biggest competitors in the space.

In his previous stint with Unilever, Abhinav led Marketing and P&L delivery of India’s largest tea brands, delighting over 55 million households annually. In fact, he helped the company drive revenue growth across the Food, Personal Care and Home Care categories in multiple markets. Through these stints, he developed an expertise in brand price pack architecture across shopper occasions and channels which led to optimising revenue growth.

Abhinav holds an MBA from IIM Bangalore and a Bachelor’s in Engineering from IIT Kharagpur. He is married to Eesha, who he met while studying at IIT close to two decades ago.

In his free time, Abhinav loves trying different kinds of food and getting to know the stories behind why and how they are made. He likes staying active by either running, swimming or practicing yoga, and also enjoys reading books and watching movies.