Godrej | Indonesia - Design & Innovation

Using design thinking to reimagine
our brands and portfolios

Two pronged approach
to innovation

Democratising categories in emerging markets; making superior-quality, delightfully designed products available at affordable prices

Pursuing attractive adjacencies and creating new vectors of growth to broaden portfolios

Research & Development +
Innovation + Design + Expertise (RIDE)

Integrated platform, combines efforts of key functions in new product development

Streamlines and expedites innovation delivery, ensures agile execution

Meet the people behind
our biggest innovations

Research & Development

Well-equipped local Indonesian R&D centre leads new product development

Global, local, and category-specific R&D teams partner across geographies

Innovation

Diverse portfolio of category-leading products; developed and created in Indonesia by local teams

Our Innovation Team offers design thinking strategic input for brand architecture, cross-pollination and sharing of product ideas and processes, evaluating patents and new technologies

Design

Distinctive and delightful design is a big differentiator for us

Our Design Lab integrates design thinking and transforms product capabilities; usually outsourced in FMCG, but we believe it is very strategic to have it internally

Comprises highly skilled graphic and industrial designers